Marketing
Strategy and branding for maximum visibility of your brand.
For Companies
Innovative Solutions Through Student Expertise
- Since 1998
- 195+ projects
- 42 active consultants
Our Consulting Areas
Select an area for details.
Marketing
We take your brand forward – creatively, strategically, measurably.
Frequently asked questions
The key answers before our first conversation.
What does a project cost?
It depends on scope and duration – you receive a non-binding fixed-price offer in advance. As a student consultancy, our rates are usually well below those of traditional consulting firms.
How long does a project take?
Depending on the task, from a few weeks up to one semester. We define the schedule with milestones together in the offer.
Who works on my project?
A team of Furtwangen University students put together to match your needs, with a dedicated project lead as your contact person – selected according to the professional requirements of your project.
How do you ensure quality?
Through our internal quality management, experienced project leads, regular check-ins with you and our close ties to the university and its professors.
How do we get started?
Contact us via the form or by e-mail. After a no-obligation first conversation you receive an offer; the framework is set out in a contract for work.
What about confidentiality?
On request we sign a non-disclosure agreement (NDA). We handle your data in line with the GDPR and do not pass it on to third parties.
Ready for the Next Step?
Furtwangen University offers a wide range of diverse study programs. Thanks to our members studying in these fields, we make this current academic knowledge available to you!
Contact Us for CollaborationTraining / Workshops
Knowledge transfer that sustainably strengthens your team.
Business
Optimize processes, identify potential, shape the future.
Digitalization
We accompany you on the path to the digital future.
Selected case studies
How we work – from problem to result.
Market analysis for a mid-sized company
- Starting point
- A regional company wanted to know whether entering a new product segment would pay off.
- Our approach
- Competitor and target-group analysis, interviews with potential customers, evaluation of market-entry scenarios.
- Result
- A clear decision paper with priorities – the company launched with the most promising scenario.
Website and online visibility
- Starting point
- A craft business was barely found online and lost enquiries to competitors.
- Our approach
- A new website with clear structure, copy and SEO basics; handover including training.
- Result
- Noticeably more enquiries via the website and a presence the team can maintain itself.
Process optimisation in administration
- Starting point
- Recurring routines cost a small company many hours of manual work every week.
- Our approach
- Processes mapped, weak points prioritised, suitable tools introduced and documented.
- Result
- Noticeably less routine work and clean documentation – time flows back into the core business.
Our Project Process
Transparent, structured, and collaborative – from idea to result.
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Phase 1
Inquiry
Contact us without obligation. After an internal call for applications, we assemble a suitable team and create an individual offer.
Non-Binding Inquiry -
Phase 2
Contract Conclusion
Once you accept our offer, we sign a binding contract and clarify the final details.
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Phase 3
Execution
In close coordination with you, our team develops the solution – transparently, agilely, and tailored to your requirements.
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Phase 4
Completion
We present the results, hand over all documents, and remain available for any questions.